Author name: Giggsy Jayaweera

Giggsy Jayaweera is the Founder and CEO of 236 Works, the boutique Operational Excellence consultancy. He brings more than 22 years driving sales operations and business transformation across telecommunications and cloud communications, with senior roles at 8x8 and RingCentral, head of sales operations at CityFibre through the UK full-fibre build, and the Salesforce implementation at Exponential-e that helped grow revenue from one to three million pounds a month. He founded 236 Works on a simple belief: world-class businesses are built on operational foundations first, and only then does technology, including AI, deliver real returns instead of expensive noise.