A focused core of senior operators, supported by a global network of specialists assembled around each engagement. The depth of a large consultancy, without the bloat, the layers, or the premium-priced deck.
Every engagement is led by people who have run the operations of real businesses. Select any name to read the full background.
More than 22 years driving sales operations excellence and business transformation across telecommunications and cloud communications. Senior director roles at 8x8 and RingCentral, head of sales operations at CityFibre through the UK full-fibre build, and the Salesforce implementation at Exponential-e that helped grow revenue from one to three million pounds a month.
Giggsy leads the Operational Excellence practice and built 236 Works around a simple belief. World-class businesses are built from operational foundations first, and only then does technology, including AI, deliver real returns instead of expensive noise.
More than 28 years of leadership across sales, product, customer, purchasing, and supply management, as well as C-suite and senior advisory positions since 2008. Maria advises on equity and acquisition opportunities, drawing on a career built at the sharp end of growth and consolidation.
Her roots are in technology distribution at Micro Peripherals and Northamber PLC. She was part of the PC World founding team through its sale to Dixons Stores Group, now Currys PLC, and contributed to the IPO of Internet Technology Group plc, later acquired by Nextlink. At Pipex Communications she helped expand the business through twelve acquisitions to a successful sale, with further mergers and turnarounds across Vialtus, XLN Telecom, and Exponential-e.
Maria leads the Private Equity and VC practice, where Operational Excellence has become the primary driver of sustainable value creation. She is known for sharp problem-solving and a relentless focus on service efficiency.
Paul brings a history of focusing on customer excellence, value and vision, marrying the business strategy of an organisation with the strategic architecture discipline needed to enable it. An industry veteran of more than 35 years with many of the world's leading companies, he is the author of numerous books, papers, frameworks, methodologies, standards and points of view spanning data, AI, agentic capabilities, strategy and business acumen, and has driven product, technology and architecture direction for major global companies for decades. He is quick to understand what a client is looking for and how they can achieve their vision.
His career spans a distinguished and certified Strategic Architect role at Salesforce over six years, Chief Architect at Symantec and Autodesk, Chief Technology Officer positions at Turnberry, Callixa, Diginome and Lead With Architecture, and Chief Data Architect roles at Symantec, Autodesk, and Veritas. He founded global consulting organisations, has authored eleven best-selling technology books, and is a regular presenter at Dreamforce, SF World Tours, Oracle World, Informatica World, Microsoft Summits and TechEd, and MIT's CDOIQ Symposium, among others. He apprenticed under Dr Peter Chen, the originator of the entity relationship model, and is a globally recognised expert in data, canonical, and semantic and context models, ontologies and taxonomies, data fabrics, and data, AI and agentic governance.
At 236 Works, Paul brings that strategic architecture depth to the operating models we build. His focus spans data strategy and governance, master data management, AI readiness and governance, and agentic architecture, so that when technology and AI arrive, they stand on solid operational foundations.
A Revenue Operations leader and Salesforce Architect with more than 14 years driving Operational Excellence across high-growth SaaS and enterprise. Leo builds and scales RevOps functions that align sales, marketing, and finance around a single source of truth.
He has led large-scale CRM transformations, optimised sales technology ecosystems, and implemented the data governance that makes them trustworthy. He has improved forecasting accuracy from as low as 35% to over 90%, redesigned Salesforce environments to lift adoption and data integrity, and automated manual processes to save hundreds of hours a year. His platform depth spans Salesforce, Salesloft, Gong, Pardot, and Tableau CRM, with prior leadership at 8x8, Nium, and Paper.
Leo leads the CRM and Salesforce practice, pairing strategic vision with hands-on execution so the platform delivers measurable returns rather than expensive complexity.
Extensive experience in commercial strategy, infrastructure investment, and data analytics across telecoms and digital infrastructure. Barry brings more than 30 years in commercially focused leadership, over 20 of them in telecoms, with a track record of improving margin, capital efficiency, and executive decision-making through pricing, ROI governance, and data-driven insight.
His expertise spans infrastructure investment and capital governance, using NPV, IRR, and capital allocation discipline to guide major decisions. In commercial strategy and pricing leadership he has held senior director roles, owning enterprise pricing sign-off across network, cloud, voice, and managed services. In data analytics he has led enterprise analytics and Salesforce data governance, building the executive dashboards and regulatory reporting that leadership teams rely on.
Barry is known for bridging the commercial, financial, and technical domains, turning complex data into decisions the boardroom can act on.
A strategic operator and adviser with more than 15 years across family offices, hedge funds, private equity and venture capital vehicles, and investment SPVs. Gregory architects entities, designs governance and compliance, and installs the operational infrastructure that lets investment platforms scale, then stays on as a senior operational steward.
He has personally scaled platforms from inception to assets under management above one billion dollars, building regulated and unregulated structures across the UK, EU, Switzerland, Singapore, MENA, and the US. He has served as Chief Operating Officer, Chief Financial Officer, and Chief Risk Officer simultaneously for single and multi-family offices, with deep command of regulatory frameworks including AIFMD, FCA, FINMA, MAS, AML and KYC, and GDPR.
Gregory specialises in private capital, where disciplined operational infrastructure is the difference between a platform that scales and one that stalls.
A distinguished C-level leader, business owner, and mentor, with a strategic focus on loyalty and retention. David brings over 20 years in communications technology, specialising in Contact Centres and complex customer applications.
He led a transformation initiative at 8x8 that reduced cost, drove process efficiencies, and improved both CSAT and customer effort scores. Recognised for hands-on frontline leadership, he is a trusted advisor known for turning customer experience from a cost centre into a source of durable value.
Behind the core team sits a deep network of specialists we call on as each piece of work demands. You get the right expertise for the problem in front of you, not a fixed team carrying fixed overhead.
Certified architects and developers across the UK, US, and Serbia, from Distinguished Architect level strategy to hands-on build. Agentforce and AI-era Salesforce included.
Specialists who align sales, marketing, and finance around clean data and forecasts you can trust. Migrations and adoption that make the platform a true single source of truth.
Master data management through to executive dashboards and regulatory reporting. The discipline that turns your data into something leadership can act on with confidence.
PMO and delivery leadership proven on portfolios past one hundred million pounds, with PRINCE2 governance and APMP bid management. The structure that gets complex work over the line.
Practitioners who have led transformation inside large, complex organisations. Contact centre and CX redesign, and the change discipline that makes new ways of working stick.
Senior financial and commercial expertise across pricing, capital governance, and regulated platforms. The rigour that underpins sound decisions, from a single P&L to assets under management at scale.
However wide the network, every engagement is led by a named senior operator from the core team. The bench scales the delivery. The accountability never moves.
Physical and mental wellbeing is not a nice-to-have here, it is the foundation everything else is built on. That is Maverick's department, and he takes it seriously. Our four-year-old golden retriever makes sure the team stays happy, healthy, and human, because people who feel good do their best work, and their best work is what our clients feel in every engagement. Nothing important leaves this business until Maverick is satisfied his team is well. He signs it off, he makes it happen, and he has never once missed a walk.
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