Our Insights articles are written carefully. They take time, they get edited, and they’re meant to be referred back to. That’s the right way to publish a considered view.
It’s also not how most of our best thinking happens.
Most of it happens on calls, in the gaps between meetings, and in the occasional argument over what a business actually needs. So we’re starting a Journal: shorter, more personal, and a bit less polished. Notes from the work, things we’ve changed our minds about, and the odd observation that doesn’t merit a full paper.
Expect posts from across the team. Some will be useful, some will be opinionated, and a few will probably be wrong. You’re welcome to tell us which.
You can follow along by RSS, and comments are open.